22nd May 2025
Can you help with an Awareness Day?
Journalists are looking to interview brands, businesses and entrepreneurs
when they cover this upcoming awareness day- Get featured in the media now!
Watch this short video and we’ll show you how to tag yourself to the Awareness Day.
Simply choose your media pass and then tag yourself
to the Awareness Day you can help with.
What is the Awareness Day Feature?
The Awareness Days feature is an exclusive part of Media Matchmaker that helps businesses, experts, and organisations connect with journalists covering Awareness Days. Whether you want to share expert insights, provide commentary, or tie your brand into a trending date, this feature helps you:
- Increase visibility by linking your profile to relevant Awareness Days.
- Get discovered by journalists looking for expert commentary and insights.
- Plan your PR strategy by accessing a curated list of over 800 Awareness Days.
How the Awareness Day feature works for journalists
- Search & Discover – Journalists can browse Awareness Days to find relevant experts, businesses, and stories.
- Filter by Industry & Topic – Easily find expert sources based on industry, region, and area of expertise.
- Connect with Experts Directly – Journalists can reach out for interviews, commentary, or case studies.
- Access Timely & Relevant Content – Find experts aligned with upcoming Awareness Days to meet deadlines and create engaging stories.
About Media Matchmaker
Media Matchmaker is more than just a platform—we are your gateway to connecting with journalists and media outlets across the UK. As a newswire service, we help:
- Journalists: Access a wealth of news stories, insights, and resources for free to craft engaging articles and reports.
- Organisations: Publish their news stories directly to the Media Matchmaker Newsroom, ensuring they reach the right audience and media professionals.
By combining powerful tools and a user-friendly platform, we aim to bridge the gap between organisations and the media. Whether you’re looking to promote your brand, share industry insights, or announce breaking news, Media Matchmaker is here to help you achieve your PR goals.
Join us today and be part of the thriving Media Matchmaker community. Whether you’re a journalist seeking inspiration or an organisation ready to share your story, our Newsroom is the perfect place to start, discover how Media Matchmaker can transform the way you share and access news.
How to Get Matched With Journalists For Awareness Days
- Log into Media Matchmaker – Access the Awareness Days feature from your account.
- Select Relevant Awareness Days – Tag your profile to the Awareness Days that align with your expertise or business.
- Optimise Your Profile – Add insights, case studies, or media assets to showcase your expertise.
- Get Matched with Journalists – When journalists search for experts for Awareness Days, your profile appears.
- Respond & Get Featured – When a journalist reaches out, provide your insights and secure media coverage.
New to Media Matchmaker? Choose your Media Pass to get started and gain immediate access to PR opportunities!
Tips to Make the Most of Awareness Days
- Choose Awareness Days that Align with Your Brand – Select key dates that genuinely relate to your industry or expertise.
- Prepare Your Commentary in Advance– Havekey insights, expert opinions, or case studies readyso you can respond quickly.
- Use Keywords & Optimise Your Profile– Journalists search bytopics and industry trends—make sure your profile is discoverable.
- Share on Social Media– Once you’re featured,promote your media coverageto boost credibility and reach.
Want to Get Featured for Awareness Days
If you’re a business, entrepreneur, or expert looking for publicity, Awareness Days are the perfect opportunity to connect with journalists. Media Matchmaker allows you to align your profile with key Awareness Days, making it easier than ever for the media to find and feature you in their stories.
Organisations Get Started Here to position yourself for Awareness Day PR opportunities or discover expert sources for your next story!
Journalists Looking for Experts?
For journalists, producers, and podcasters searching for credible sources, expert commentary, or compelling stories tied to Awareness Days, Media Matchmaker is your go-to resource. Quickly find relevant experts, industry insights, and newsworthy content for your coverage.
Journalists Get Started Here to find expert sources, industry insights, and compelling stories for your Awareness Day coverage
What others have to say...
Sarah Flynn - Founder and Managing Director at KAF Properties
Media Matchmaker MemberI am incredibly excited about this new platform - I'm a property investor and one of the ways we look for investment is by raising our profile through the media. I'm now in a position on this new platform where those experts and journalists are going to be at my fingertips and I'm going to be able to connect with them really easily. I'm going to be able to approach them, and they're in turn going to be able to approach me... they'll be able to see exactly who I am and all the knowledge I am able to share.
Marc Reeves- Editor-in-Chief, Trinity Mirror
Media Matchmaker platform looks good- simple and intuitive.
If a journo gets a relevant response quickly, it’ll be a winner.
Janey Lee Grace: BBC Radio 2
I'm just thrilled that Media Matchmaker has come about. For so long there have been organisations and experts with an amazing story to share who need to get their message out to a wider audience. At the same time I see journalists and editors who want good stories. This really is an amazing opportunity for journalists to connect with the stories they want, and for businesses to be able to share their expertise. It's an incredible way to source the fantastic content that you're looking for.
Rupert Upshon Assistant Editor BBC WM
If there’s a resource which brings relevant stories and case studies together in one easy to use place, that can only be a good thing for journalists and producers right across the industry.
We’ve all got our go-to contacts but we want to hear from new voices sharing their expertise.
Kevin Pashby Former BBC Journalist
Media Matchmaker a win-win for both sides, as journalists we need stories, we need talking heads and we need people that can do interviews quickly, we have hourly half hourly deadlines. To have this resource I think it’s essential to put us in touch with people that we can rely on to give us credible interviews and soundbites.
It’s going to be fantastic for everybody who gets involved.
Lee Callender - Entrepreneur
Media Matchmaker MemberI can massively see the value of using Media Matchmaker; the ability to connect with journalists and get my stories out there. The way my business is expanding, it's really difficult to get that message across sometimes. Media Matchmaker just gives me the perfect platform to be able to do that.
Catherine Sutton - Founder of Airborne Allergy Action
Media Matchmaker MemberI'm very excited about the opportunity to be part of the Media Matchmaker programme and to have the opportunity to provide my expertise on indoor air quality so effectively, through this platform direct to journalists.
Sarah Flynn - Founder and Managing Director at KAF Properties
Media Matchmaker MemberI am incredibly excited about this new platform - I'm a property investor and one of the ways we look for investment is by raising our profile through the media. I'm now in a position on this new platform where those experts and journalists are going to be at my fingertips and I'm going to be able to connect with them really easily. I'm going to be able to approach them, and they're in turn going to be able to approach me... they'll be able to see exactly who I am and all the knowledge I am able to share.
Marc Reeves- Editor-in-Chief, Trinity Mirror
Media Matchmaker platform looks good- simple and intuitive.
If a journo gets a relevant response quickly, it’ll be a winner.
See how it will work for you...
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